Food sector Business Case
Value calculator for continuous pasteurization plants
Continuous or HTST (High-Temperature-Short-Time) pasteurization is more
efficient and milder on the product than the discontinuous (or batch) process.
The sales reps of the manufacturer of continuous pasteurization plants are in
dire need of a value calculator to demonstrate the advantages of their
product to the perspective customers. The simevo Process Simulation technology can be used to create a first-principle, steady-state process
model of the plant. The model is capable of accurately predicting the
performance with the actual product and utilities available at each customer
site. Thanks to the flexibility of the technology the model can be deployed on
the cloud and made accessible to the sales reps from their tablets.
The development effort for the solution is in the range of a few man-
months. License fees are charged on a pay-per-use basis as the mobile
terminals connect to the cloud. The cost impact is in the range of 10% of the
sales rep traveling costs.
The sales reps are more efficient and professional in their job; shorter time and less errors in the preparation of proposals.
Increased hit rate of the sales organization.